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Upstox vs Groww

Built from live entity records — same tables as our curated reviews. Highest editorial rating here: Groww.

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UpstoxGroww

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Comparison of Upstox, Groww: pricing, ratings and key facts
4.3/ 5
4.5/ 5
Best forMobile-first traders and developers who use trading APIs.Beginners and mutual-fund investors who want one simple app for everything.
Annual maintenance (AMC)₹0 first year, then ₹300/yearsource₹0source
Equity delivery₹20 per ordersource₹20 or 0.1% per ordersource
Futures₹20 or 0.05% per ordersource₹20 per ordersource
Trading API✓ Free historical + websocket APIssource—
Mobile app✓ Upstox Prosource✓ Groww (Android + iOS)source
Web platform✓ Upstox Pro Websource✓ Groww Websource
Customer support—✓ Help center + in-app chat + email (support@groww.in) + phone 9108800000source
US stocks—✓ Live via Groww IFSC (GIFT City): thousands of US stocks and ETFs, fractional from $1, ₹0 account opening and AMCsource
US stocks—✓ Supported
Fees & pricing score4.4/54.3/5
Trading platforms score4.3/54.4/5
Customer support score3.7/54.0/5
Research & education score3.0/53.2/5
Ease of opening score4.4/54.9/5

Highlighted rows differ. “Confirming” means we haven't re-verified that figure yet — check the official pricing page.

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4.3/ 5

Upstox is a solid low-cost alternative to the big two, especially for API users. Confirm current AMC and plan details before opening an account.

What we like

  • Free account opening
  • Fast Pro web + mobile platforms
  • Good API for algo traders
  • Competitive flat pricing

Watch out for

  • AMC and platform nuances change often — verify
  • Support quality is inconsistent
  • Margin-trading funding costs add up
4.5/ 5

Groww is the easiest on-ramp to Indian investing. Active high-volume traders should compare per-order costs with Zerodha before switching.

What we like

  • Easiest onboarding for first-time investors
  • Stocks, MFs and IPOs in one app
  • Clean, modern mobile experience
  • Free account opening

Watch out for

  • Flat per-order pricing adds up for small trades
  • Limited advanced charting vs Kite/TradingView depth
  • Research content is basic
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How we research. Every fee on this site carries a source and a verification date. Data is re-checked against official broker pages; read our editorial methodology. LetsInvest is a research publication, not a financial adviser — see our terms.