Gold decision engine
Five questions give you a fit verdict per route, with the reason written out. Below them, the holding cost of a gold ETF, a gold fund, digital gold, physical gold and an Electronic Gold Receipt is modelled on your own inputs, with every statutory line and every stored NAV carrying its source and date.
Answer all five questions to see the routes that fit, what each one costs, and the tax, liquidity, storage and access facts behind it.
Price discipline
The engine never mixes these into one number. Each one is a different kind of claim, which is why each carries its own wording.
Benchmark
The India Bullion and Jewellers Association's session rates are the reference used across this hub. They are benchmark prices, not a price any dealer owes you, and each session is stamped with its date on /gold/rates.
See the latest IBJA session →Retail offer
LetsInvest publishes no retail quote from a jeweller or platform. A retail price is a dealer's own offer — it carries that dealer's making charges, wastage, GST treatment and buy-back terms, which is exactly why it cannot be compared with a benchmark on one line. Ask the dealer for the metal rate, the making charge and the buy-back rate separately in writing.
Periodic NAV
Scheme NAVs come from the stored AMFI end-of-day file (the mf-amfi pipeline) and are printed with their own NAV date and the AMFI source URL. They are business-day closes, never intraday, and they carry the AMFI licence status above the table rather than being presented as our own market data.
ETF and fund leg
Business-day end-of-day closes with a T+1 publication lag. Never intraday, never real-time, and never interpolated. The figures below are what the AMFI end-of-day file stored, each with the date it belongs to.
Provenance and licence: These are the NAV closes the AMFI end-of-day file stored, not a LetsInvest market-data feed. AMFI's terms of use permit personal, non-commercial use and AMFI has not yet granted redistribution approval, so treat each figure as a cited third-party close carrying its own date — read the current value on the AMC's page or the AMFI file before you act. AMFI — NAV download (NAVAll.txt, the daily end-of-day file).
| Scheme | Plan | NAV | NAV date | Retrieved | Source |
|---|---|---|---|---|---|
| 360 ONE Gold ETF360 ONE Mutual Fund · Open Ended Schemes(Exchange Traded Funds (ETFs) - Gold ETF) | Direct Plan · GROWTH Option | ₹144.6235 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| ANGEL ONE GOLD ETFAngel One Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | Direct Plan | ₹13.6697 | 2026-10-08 | 10 Oct 2026 | AMFI file |
| Axis Gold ETFAxis Mutual Fund · Open Ended Schemes(Exchange Traded Funds (ETFs) - Gold ETF) | — | ₹123.3626 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| Choice Gold ETFChoice Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | Direct Plan · Growth | ₹147.0619 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| DSP Gold ETFDSP Mutual Fund · Open Ended Schemes(Exchange Traded Funds (ETFs) - Gold ETF) | — | ₹14.3931 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| Edelweiss Gold ETFEdelweiss Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | — | ₹148.0183 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| Groww Gold ETFGroww Mutual Fund · Open Ended Schemes(Exchange Traded Funds (ETFs) - Gold ETF) | — | ₹14.4659 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| HDFC Gold ETFHDFC Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | Growth Option | ₹126.5290 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| HSBC Gold ETFHSBC Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | Direct Plan · Growth | ₹128.8898 | 2026-10-09 | 10 Oct 2026 | AMFI file |
| ICICI Prudential Gold ETFICICI Prudential Mutual Fund · Open Ended Schemes(Other Scheme - Gold ETF) | — | ₹126.8487 | 2026-10-09 | 10 Oct 2026 | AMFI file |
Showing 10 schemes — the first 10 alphabetically among the gold schemes with a stored close, latest close per scheme, direct-plan growth rows only. Regular plans are dropped rather than mixed in, so a scheme published only as a regular plan is not listed here. A NAV is a per-unit net asset value, not the price an ETF unit trades at on the exchange — the market price can sit above or below it.
Questions
No. It shows which routes fit the five answers you gave, writes out the reason for each verdict, and puts the modelled holding cost beside them. It does not rank routes, and no route is marked as the cheapest or the best. LetsInvest is a research publication, not a registered investment adviser.
Two places, and each line says which. The only hard numbers are the GST rates on gold metal (3%) and on separately billed making charges (5%) from the CBIC schedule. Everything else — the expense ratio, brokerage, spread, storage, locker rent, dealer buy-back discount — is your own input, because no single published rate exists across every scheme, platform and jeweller. Change any of them and the table changes with them.
Because a quote is a dealer's offer, not a market fact. A jeweller's price carries their making charges, wastage and buy-back terms; a scheme's NAV is a business-day close; the IBJA session rate is a benchmark nobody is obliged to trade at. The engine keeps them apart and never mixes them into one number.
It is the close the AMFI end-of-day file stored for that scheme, printed with its own NAV date, the scheme it belongs to and the AMFI source. It is periodic data with a T+1 publication lag, never a live price, and AMFI has not granted redistribution approval, so the value is a cited third-party close rather than a LetsInvest feed. Confirm it on the AMC's page before you act.
Because their cost is not the cost of holding gold. Futures and options carry leverage, margin and an expiry date, so a holding-cost model that adds up spreads and storage would describe them wrongly. They sit on /gold/trading with their own risks set out.
Tax follows the instrument and the holding period, not the goal you picked in the questions above. Gold ETF units and other listed gold units take the 12-month test: 12.5% long-term without indexation, your slab short-term, and no ₹1,25,000 exemption because gold is not an STT-paid equity asset. Gold fund units, jewellery, coins and digital gold take the 24-month test, with 12.5% long-term without indexation and your slab rate short-term. The tax column on each card carries the framework, the Gold Hub's tax row and /tax/gold carry the rule, and /tools/capital-gains-calculator works the number out.
No. A gold ETF is a SEBI-regulated mutual fund scheme; digital gold sold by a platform is not regulated as a security, and SEBI has issued a public caution about dealing in it. That is a regulatory difference, not a cost line, so it appears in the route's facts and on /gold/digital-gold rather than in the cost table.
Sources
Decision rules reviewed 2026-09-25; hub facts reviewed 2026-09-20. This tool filters and costs; it does not advise — LetsInvest is a research publication, not a registered investment adviser or tax adviser. See our methodology.
