Head-to-head
ET Money vs Kuvera
Direct MFs with expense analytics Kuvera: Free direct MFs + goal planning.
4.3/ 5 | 4.4/ 5 | |
|---|---|---|
| Best for | Data-driven MF investors who want analytics over execution. | Goal-based MF investors who want a free, no-upsell platform. |
| Mutual funds | ✓ Supported | ✓ Supported |
| IPO | — | — |
| US stocks | — | ✓ Supported |
Highlighted rows differ. “Confirming” means we haven't re-verified that figure yet — check the official pricing page.
ET Money: strengths & weaknesses
What we like
- Best-in-class portfolio analytics
- Direct plans with tracking tools
- Expense-manager integration
Watch out for
- Upsells paid Genius packs
- Insurance cross-sell noise
- Stocks not supported
Kuvera: strengths & weaknesses
What we like
- Completely free direct investing
- Excellent goal-planning UX
- Family account consolidation
Watch out for
- No stocks/F&O trading
- Smaller brand vs Groww/Zerodha
- Support is chat-first
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How we research. Every fee on this site carries a source and a verification date. Data is re-checked against official broker pages; read our editorial methodology. LetsInvest is a research publication, not a financial adviser — see our terms.